For over 80 years the adidas Group has been part of the world of sports on every level, delivering state-of-the-art sports footwear, apparel and accessories. Today, the adidas Group is a global leader in the sporting goods industry and offers a broad portfolio of products. Products from the adidas Group are available in virtually every country of the world. Our strategy is simple: continuously strengthen our brands and products to improve our competitive position and financial performance. 

 

adidas                                 Footwear, apparel, accessories



Reebok                               Footwear, apparel and accessories

 

TaylorMade-adidas         Golf Equipment: metalwoods, irons putters, 

Golf                                     golf balls, footwear, apparel and accessories

 

Activities of the company and its more than 170 subsidiaries are directed from the Group's headquarters in Herzogenaurach, Germany. It is also home to the adidas brand. Reebok Headquarters are located in Canton, Massachusetts. TaylorMade-adidas Golf is based in California. The company also operates creation centres and development departments at other locations around the world, corresponding to the related business activity. 



adidas Sourcing Ltd., a fully-owned subsidiary headquartered in Hong Kong, is responsible for worldwide sourcing.

Effective December 31, 2008, the adidas Group employed 38,982 people.